Why Is the The North Face Puffer SO Iconic?

When The North Face first released their Nuptse puffer jacket, it was intended for mountain exploration. City dwellers, rappers and dog-walkers quickly adopted the versatile jacket into urban street style, admiring it's versatility.
Now an essential for a stylish adolescent commute, teens are buying vintage puffers and borrowing their parents' North Face jackets to stay warm whilst looking cool. It's not just teens loving The North Face, even A-Listers and sports stars are pairing up their Nikes with a nuptse in the pursuit of ultimate athleisure comfort. Nuptses released in 1996 and have become a mainstay in most well-rounded wardrobes. Here's why...

Lockdowns in 2020 left many craving outdoor socialising, so casual walking has become even more popular in 2023 than it was already. Arguably, there's no better way to keep warm on the go than by sporting a mountain wear classic - The North Face 1996 Nuptse with 700 Down Fill AKA Lyst's #1 hottest product:
Features:
Ripstop Fabric
700-fill goose down (super warm)
Stowable Hood
Zip Pockets
Elastic Cuffs
Heavily stitched logos
Collaborations
Supreme

Supreme's long running collaboration with The North Face started in 2007, but didn't see a Nuptse jacket until FW 2011. Drake wore the first iteration in his iconic music video for The Motto, and since, the Nuptse has been the most anticipated of all Supreme x The North Face collaborations. The eccentric prints make sure you'll stand out in the crowd, but their resale price tag is just ludicrous - some fetch over £1000! Their exclusivity and street cred are testament to The North Face puffers fame, that, when combined with super-hyped Supreme became a god-tier grail for some.
Gucci

Gucci - everyone's favourite Italian luxury fashion house.
The North Face x Gucci collaboration debuted in January 2021. Celebrities like A$AP Rocky and Billie Eilish are fans of the collab.
Celebrities
Whether it's Wu-Tang Clan vibing for the M.E.T.H.O.D MAN music video, Drizzy Drake stepping out in Miami, or Ms Lauryn Hill being miseducated, The North Face has always been BIG in the music scene...

Drizzy ditched the Chrome Hearts jeans and Navy puffer combo for the Gold puffer and iced out OVO owl chain. This Nuptse fan boy doesn't miss when it comes to styling his puffer jackets.

Biggie and Ma$e. Biggie rapped about stealing a North Face coat in "Dead Wrong". Former Bad Boy Records rapper turned Pastor, Ma$e, is pictured wearing a classic Nuptse. The Feels So Good artist was surrounded by The North Face in the golden era of Hip Hop.

Jennifer Aniston and friends Keri Russell and Erin Daniels prove that even the tasteful Mums of Hollywood appreciate the iconic North Face puffer jacket.

Kim Kardashian. Seen here wearing a vintage North Face Women's Nuptse. Kim K doesn't need to shop vintage to save money, but she's known to wear second-hand regularly! So is Kendall, who loves her vintage puffer jackets...
The North Face puffer jackets are essential for your wardrobe all year round. Trends are set by celebrities and popular figures that people look up to. With such a versatile roster of public figures sporting this jacket, it's no surprise that it's so popular with people of all ages catching the trend. The jackets main use? Keeping warm...
With a 550-800 down filling, the Nuptses are protective from the harsh winter winds. Whether you're climbing a mountain, hiking up a hill or trekking through the streets of a busy city, this will surely give your body the protection it needs to stay comfortable and warm. Oh, and you'll look great too.
Do you own one of these iconic puffer jackets?